We are proud to have a great and diverse team of sustainability professionals supporting our activities with their expert knowledge.
Meet Liesbeth Deddens, our volunteer for Content Performance. Liesbeth is product marketing manager at Climeworks. Her passion is to find improvements and have a positive impact. At GreenBuzz she is looking at the performance of the newsletter and website.
Why did you choose to join the GreenBuzz Zurich team and what role do you play within the organisation?
I joined Greenbuzz to learn how I can have a bigger positive impact and to help Greenbuzz reach as many people as possible. I do that by analysing for example the website and newsletter statistics and make them as effective as possible.
In your opinion, what do you see as the biggest challenge for sustainability within your industry and what is a positive development within your industry with regards to sustainability?
The challenge is making people aware of their responsibility and be positive about the impact we all have. Luckily networks like Greenbuzz make people feel empowered and help everybody to take climate action.