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Thematic Event: How Can Tourism Become a Force for Good?
10th September 2020, 18:30 - 21:00

Get your tickets below! – This event will happen as a face to face event. For the protection of our guests, speakers, hosts and team, we will strictly follow our. Covid-19 Schutzkonzept.
Covid-19 has shed light on how tourism needs to transition to more sustainable practices in order to survive.
The travel and tourism industry is accountable for 10,4% of global GDP, 8% of global CO2 emissions and 10% of global employment (World Travel and Tourism Council, 2019). It is one of the largest sectors worldwide with consumers growing by 2-3% per annum, while sustainable tourism is forecasted to grow by 24% per annum until 2030. Covid-19 has emphasized the importance of travel and tourism to many economies but also the volatility of the business.
Covid-19 has led the sector to respond quickly to meet consumer expectation and legislation. Understanding the fundamental changes that need to be implemented will be critical in ensuring longevity and creating positive impact within the industry.
In addition to being a supplier-dominated sector, its numerous stakeholders lead to a great deal of complexity: How is the industry looking at the future and what is being done to address the necessary shifts to stay within the planetary boundaries?
Event Programme
Moderator: John Duncan, Initiative Lead – No Plastics in Nature at WWF & Advisor to the Global Tourism Plastics Initiative
18:00 – 18:30 Registration
18:30 – 18:45 Welcome by GreenBuzz & Switzerland Tourism
18:45 – 19:35 Speaker Inputs
- Luigi Cabrini – Chairman of the board, GSTC (joining via Zoom)
- Franziska Altenrath – Managing Director, Tutaka
- Daniela Schöb – Sustainability Manager, Zurich Tourism
- Alexandra Pastollnigg – Founder, Fair Voyage
- Dr. Carlos Martin-Rios – Associate Professor of Management, EHL
19:35 – 19:50 Q&A
19:50 – 20:00 Wrap up
20:00 – 21:00 Apero / Buzzing
Employees of our corporate partners can gain free tickets for this event. Please check here if your employer is a member of GreenBuzz and use your corporate discount code to register.
Due to the Covid-19, we will follow distancing guidance and protection measures. For more information about our protection measures, see our Covid-19 Schutzkonzept.